The Schulich School of Business †Example Admission Essay

The Schulich School of Business – Example Admission Essay Free Online Research Papers The Schulich School of Business Example Admission Essay The Schulich School of Business is global and widely recognized for its diversity. Each applicant has a set of unique experiences and perspectives which contribute to the program. How will your background enhance and broaden your learning and that of your classmates in Schulich’s dynamic environment? I am an Asian-American woman living and working in the global city of New York. Growing up in an international city allowed me to become a multicultural individual and develop into a young woman different from my counterparts in Asia and here in the United States as well. I was taught by my parents not only the values of a Chinese culture but also to strive to enhance my strengths and to go forth and establish a successful career in business while always relating back to my Chinese roots. These values of diligence, perseverance and selflessness influence my everyday work and personal life. During my childhood and adolescence, I maintained a Chinese identity at home and an American one at school. In the presence of family, I attended Chinese language school, learned Chinese calligraphy and Chinese folk dancing. My parents were treated with the extreme respect due to our elders as taught by Chinese culture. At school, my grades were always near perfect due to the pressure of my parents. My Confucian influences led me to always think of my family’s needs above my own. While at elementary school, I conformed to American culture at school, happily chatting with my friends about American pop culture. In high school, my school was no longer majority Caucasian. It was extremely minority-based and thus I began to merge the two culturally different sides of myself into a â€Å"Chinese-American.† When I started college, I chose a top business program with a large Asian population. In doing so, I felt that I could relate better to my fellow classmates. As a child and an adolescent I tried to separate the two parts of my identity. It was during my years as an undergraduate that I became fully Chinese-American, merging the strengths of each individual culture and developing my own sense of self. I value the ideals of diligence and perseverance taken from my Chinese culture. These principles allow me to lay a foundation for my ability in my career; to always improve myself by learning new things and to always accomplish any goal I set for myself. However, I also take in the American beliefs of ambition and individuality. When I began my post-undergraduate career, I experienced what I can only describe as â€Å"culture shock.† Up until that point in time, my entire world revolved around the Asian-American society and there was no one in my new office that could relate. However, as time progressed, I began to once again merge my two worlds bringing a bit of the Chinese in me to the office and taking home a bit of the American in me home. Now, being an Asian American woman in the world of business, I feel that merging both of my cultural backgrounds can only make me a stronger and more successful person in business- especially the realm of international business. With Asia rising as a new economic powerhouse, my ability to relate to both cultures will enable me to cultivate a career in either Asia or North America while maintaining my multicultural identity. The challenges faced as an Asian-American woman is usually that I am expected to conform to either one culture or another. As the world has not completely developed in this newly begun internationalization trend, the pressure to be either fully American or fully Asian is something I that I face on a day to day basis. Beyond just the cultural differences, my gender also affects my daily life as women hold different expectations than men – especially in Chinese culture. As an Asian American woman in business, the general stereotype is for me to work diligently and not understand nor embrace the concept of relationship management. Cited in a New York Newsday article published in 2001, the value of selflessness is often reflected in the work of someone from an Asian descent. Attending one of the top business undergraduate programs in the United States taught me that this school of thought could only lead to my demise; a future that did not include moving up in the business world. In order to differentiate myself from this stereotype, I have always tried to be outspoken although it can be difficult and intimidating for me. I’ve learned that relationship management and networking are extremely important in the business world and in order to achieve my goals, I cannot be quiet and reserved but rather outgoing and assertive. What I bring to the table at my current job and what I would bring to Schulich is a multi-cultural mindset from a female perspective. In the world of marketing, the focus is always on selling to your target market. As someone who can relate to numerous target markets, I can offer numerous perspectives as opposed to my counterparts elsewhere. The strengths I’ve taken from all aspects of my background – from being Chinese, being American, and being a woman- are all reflected in my work ethic and are deeply embedded in my sense of self. In all aspects of my life, I always offer a different perspective than those of my friends and colleagues. It is this that makes me unique in the way that I approach business. I believe that it is my background and cultural differences that allows me to think differently than others. It also allows me to develop my own distinctive combination of strengths that are not found elsewhere. Research Papers on The Schulich School of Business Admission EssayHip-Hop is ArtAnalysis of Ebay Expanding into AsiaBook Review on The Autobiography of Malcolm XTrailblazing by Eric AndersonWhere Wild and West MeetStandardized TestingTwilight of the UAWEffects of Television Violence on Children19 Century Society: A Deeply Divided EraPersonal Experience with Teen Pregnancy

How to Write a KILLER LinkedIn Headline

How to Write a KILLER LinkedIn Headline How confident are you in your LinkedIn headline? Have you crafted it with keywords and viewer engagement in mind? Many LinkedIn users have not considered either SEO or marketing strategies in their headlines, mistakenly believing that their LinkedIn headline must be the same as their current job title. I frequently see job titles like â€Å"Project Manager at ABC Company.† In fact, using your current job title with nothing more will do very little to help you get found on LinkedIn. With 120 characters to play with, you can do so much more! LinkedIn headlines with brief titles such as IT Consultant, Sports Executive, or Sales Professional dont distinguish you from every other person with the same job description in a pool of half a billion LinkedIn users. To stand out in your LinkedIn headline, you must use both keywords and an attention-grabbing statement. Otherwise, you wont appear at the top of LinkedIn search results, and you certainly wont capture your readers attention. How to Identify Keywords for a KILLER LinkedIn Headline Not sure how to choose your top keywords? Here are my top 5 tips for building your LinkedIn SEO: 1. Put yourself in the position of the people who are searching for you. Who is searching for you on LinkedIn? Are they potential clients? Recruiters and hiring managers? Future business partners? Think about what and whom they would be looking for on LinkedIn and identify the phrases they would be searching for. These keywords might include job titles, core competencies, geographical regions, technical skills, soft skills, languages and more. Put the top keywords you identify into your headline. 2. Brainstorm. You know your profession better than anyone, so simply brainstorming commonly used words in your field can reap the perfect keywords. 3. Do comparative research. Another great tactic is looking at the profiles of other people with backgrounds or positions similar to yours. What keywords are showing up in their headlines? You might want to â€Å"borrow† them. Do not – I repeat do NOT – copy someone else’s LinkedIn headline (or any part of their profile) verbatim! 4. Wordle it (for job seekers). If you are a job seeker, you can look at job advertisements for your target position and count keywords by hand that are showing up repeatedly. Or, to save some time and energy, use Wordle.net (Java must be installed, and Safari and Internet Explorer work best). Simply put the copy from a few job listings into Wordle.net/create and generate a word map that shows you what words come up most frequently. Use those keywords! Here’s what I got when I put in some financial analyst job descriptions: And here’s one for a CTO: 5. Featured Skills Endorsements LinkedIn has done a lot of work for you in the Skills section. The items that come up in the drop-down menu in that section are keywords most searched for by recruiters. Scan through the skills that autopopulate there to see what keywords LinkedIn suggests for your profession. Once you have identified your top keywords, use them! Before I knew the power of keywords, my LinkedIn headline read: Founder and Senior Editor, The Essay Expert. Note the lack of keywords in that headline. Now it reads: The new headline has a lot more keywords. When I changed my headline, as well as added more keywords to my Current Job Title, Summary, Skills, and other Job Titles, I went from being almost invisible in searches to coming up first in the search rankings on queries for Executive Resume Writer in my geographic area of Madison, WI. Adding keywords will not only help your SEO within LinkedIn, but it will help you on Google too. Heres a sample Google result: Its incontrovertible. You will get value from including keywords in your LinkedIn headline. So if your  LinkedIn headline consists solely of your job title and company name, go change it now! How to Convey Your Unique Selling Proposition (USP) Once you’ve identified your keywords, craft a headline for your profile that tells us what makes you unique while including as many of those keywords as possible. Here are some examples: Frank Kanu Management / Business Consultant ââ€"   Speaker ââ€"   Author ââ€"   Leading Fortune 500 and Small Business Executives Teams Dave Stachowiak Host/Founder of Coaching for Leaders, a Top 10 iTunes careers podcast Senior VP, Dale Carnegie of Southern Los Angeles Ole-Kristian Sivertsen Senior Vice President Maritime | Global Eagle (MTN, EMC, GEE) | Market Leader in Mobility, Content Connectivity See the advantage over headlines like Consultant or Senior VP? More explicit headlines give spark and color to your profile as opposed to just listing your job title; and they contain keywords to help you appear at the top of search results. They can also hint at your personality, the results you produce, and some of your soft skills. NOTE: Including proper keywords does not guarantee your profile will appear at the top of searches. There are other factors that go into search rankings- most notably your number of connections and your level of profile completeness. But without keywords, your profile is guaranteed to remain at the bottom of the pile. MOBILE NOTE: When connections search for you on their phones, your entire LinkedIn headline is not visible, so use your most important keywords in the first 50 characters. What if Ive never held the position I want to be found for? If you are seeking a position as VP of Finance, and you have never held that position before, consider creative ways of including the keywords VP and Finance. For example: VP-Level Finance Executive or Available for VP of Finance Position at Growing Company. Of course you need to make sure not to misrepresent yourself, so you might need to say Poised for†¦ or something similar. Note that if you have performed the functions to match a job title, you can put the job title in your headline. I say if youve done the job, you can claim the job title! Should I include a tagline? There is evidence that you will have a higher conversion rate if you include a tagline or unique selling proposition (USP) in addition to straight keywords in your headline. Best strategy: Use keywords to increase the frequency with which you are found in searches; include a tagline or USP to generate interest so people click to read more. In conclusion†¦ More keywords in your LinkedIn headline means you will rank higher in searches- more people will find you. And with an effective tagline, people will be sufficiently intrigued to read more. An increase in page views means more potential business activity or job search activity for you. Keywords are your key to success. This article was adapted from my book, How to Write a KILLER LinkedIn Profile And 18 Mistakes to Avoid. For more on how to add your new headline, what pitfalls to avoid, and secret tips for putting more than 120 characters into your headline, get the book today!